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AUGUSTA — The Maine Senate voted Monday in favor of a long-debated proposal for stricter data privacy protections, keeping the measure alive despite its defeat last week in the House of Representatives.

The Senate voted 18-14 in favor of LD 1822, sending it back to the House for reconsideration.

The bill, sponsored by Rep. Amy Kuhn, D-Falmouth, would require companies to only collect and store the data necessary to provide a good or service; prohibit companies from collecting an individual’s biometric information, such as fingerprints, unless necessary; and ban targeted advertising to children and the sale of their information.

Sen. Anne Carney, D-Cape Elizabeth, said Monday that the bill protects children against the “very real threats in the digital world.”

“This privacy legislation would prohibit the sale of minors’ data and ban its use for targeted advertising while protecting the rights of businesses to target ads to adults,” Carney said.

Opponents of the bill have argued the rules would be too limiting for businesses.

“LD 1822 introduces new burdens that disproportionately fall on those least equipped to handle them,” said Sen. Joseph Martin, R-Rumford. “Increased compliance costs, additional administrative hurdles and regulatory uncertainty don’t just slow growth, they stop it before it begins. … For a start-up it can be the difference between survival and shutting the doors.”

The Democratic-led Legislature has for several years tried and failed to pass various data privacy measures. LD 1822 received initial votes of support in both chambers last month, but was defeated 80-68 in the House last week.

Rachel covers state government and politics for the Portland Press Herald. It’s her third beat at the paper after stints covering City Hall and education. Prior to her arrival at the Press Herald in...

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