HALLOWELL – The Maine Tourism Association recently polled its members about how 2023 is shaping up for Maine’s tourism businesses.

According to Tony Cameron, chief executive officer, 52% of members responding to the survey stated they believe 2023 business will be the same as last year. About 30% said business would be better than last year and only 15% think it will be worse, according to a news release from Alison P. Sucy, chief operating officer and director of Government Affairs & Communications.

Staffing challenges are also predicted to be the same as last year according to 59% of respondents, while 16% say it will be the worse. Only 9% believe it will be easier to hire staff than it was in 2022.

“2022 was a good year for most tourism businesses and I am pleased to see that they are predicting similar numbers for this year. It is unfortunate that rising costs and staffing shortages continue to be major impediments to greater success. The good news is that our members believe, and all evidence confirms, that the demand is there from visitors. Travelers want to come to Maine and our businesses are ready to welcome them,” stated Cameron.

MTA members were also asked what they are most concerned about for the upcoming year (respondents could choose more than one answer). Topping the list at 65% was the cost of doing business. Next was staffing shortages at 45%, then economic recession at 44%. Decline in demand for travel earned 23% of votes and weather concerns had 12% of the votes.

The Maine Tourism Association is the state’s largest advocate for all tourism-related businesses. Incorporated in 1922, MTA members include lodging, restaurants, camps, campgrounds, retail, outdoor recreation, guides, tour operators, amusements, transportation, and cultural and historical attractions. MTA also operates seven State Visitor Information Centers from Kittery to Calais, and annually produces the state’s official travel planner, Maine Invites You.