MONTPELIER, Vt. — Cheese maker Cabot Creamery has dropped the word “Vermont” from its label because of concerns over accuracy in advertising.

For years, the Cabot logo showed a green map of the state and the word “Vermont” displayed under “Cabot” in red letters. It’s now a green barn with a declaration that Cabot is owned by farm families throughout New England and New York.

Roberta MacDonald, Cabot’s senior vice president for marketing, tells Vermont Public Radio a discussion with the state attorney general’s office about a year ago prompted the change.

State rules say dairy products labeled “Vermont” have to be made in the state. Most of the milk has to come from the state. Cabot’s butter is made in Massachusetts, with some cream from New York and New England.

 


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